Why I Walked Away from a Multi-Million Dollar OnlyFans Agency

My name's Francis, and I'm the founder of Milki Media, an OnlyFans management agency, consultancy, and product developer that made over two and a half million dollars in the last 18 months through OnlyFans management.

But as of now, I will no longer be managing OnlyFans models.

I want to explain three things: what's happening with my content and business, why I decided to walk away from OnlyFans management, and what I'm doing next.

Before I start, I want to thank everyone who has ever consumed my content. I have people reaching out almost every day saying incredibly kind things about the quality of my content and the value it's added to their agencies.

I want to state very clearly: I'm not going anywhere. I'll still be making tons of useful educational content for entrepreneurs in this industry. It's just going to be different in texture.

Why This Matters

No matter what results or successes I've achieved in the past, I'm not going to claim to be an expert in something I am not actively practicing. This industry moves way too fast for that, and it's already full of frauds trying to coach people on things they themselves don't understand.

I am not one of those people.

My focus up until now has been helping agencies scale high quality models vertically via organic social because that's what I practiced. Since I'm not actively managing models anymore, my content is going to evolve.

What Changes

Instead of exclusively making instructional guides, I'm going to be conducting more interviews with industry leaders in this space - not just OnlyFans managers, but product developers, models, and other entrepreneurs in the digital intimacy ecosystem.

I'll also be reporting on news, trends, data, and studies that are relevant to this industry that you can incorporate into your business.

Everything I make is still going to be incredibly valuable to OnlyFans management agencies, but it's also going to be valuable to many other types of entrepreneurs and other digital intimacy verticals.

To reflect that, I'm changing both the name and branding from Milki to Intimate Underworld.

So if you're a subscriber, don't let the changes spook you. Stick around - you're going to love everything I'm working on.

Why I'm Walking Away

There are two reasons I've decided to walk away from management. The first is practical and related directly to the business. The second is more personal.

Business Reason: Disruption is Coming

I think OnlyFans is about to be disrupted in a big way, and the bottom 90% of OFM and OnlyFans creators are going to get completely washed out in the next 12 to 24 months.

I'll explain why I believe this when I get to what I'll be working on moving forward, but it has to do with AI companion platforms that are going to make traditional OnlyFans management obsolete for most creators.

Personal Reason: The Relationship Problem

The second reason is more personal. I am in the incredibly fortunate financial position of being able to walk away from things I don't enjoy.

And I no longer enjoy OnlyFans management.

The reason I don't enjoy it, however, is entirely my fault and has to do with how I built my management operation. A big part of why I decided to share this is so hopefully you can avoid the same trap.

The Origin Story Mistake

I met my first OnlyFans model through Tinder. We matched, scheduled a date, and over the course of the typical get-to-know-you conversation, she revealed that she was an OnlyFans creator.

The more she spoke, the more I recognized there was a ton of money to be made and that she wasn't even close to reaching her earning potential. She was only making around $2,000 a month at the time.

I understood there was a lucrative business opportunity that I wanted to explore. I have a background in marketing and operations management, so I proposed a business partnership.

The Problem with Personal Precedent

While Tinder and other dating apps can be an excellent recruiting tool if you have the skills to navigate complex social dynamics, it also starts a business relationship on a dangerously personal precedent.

I didn't go into that first date thinking it would turn into my next business. I didn't even know OnlyFans management was an existing business model at the time.

If I could go back, I would have done a lot of things differently.

The way that first model and I met caused many problems down the line. For me, it was just business and it was very easy to compartmentalize. But for her, it was very personal.

The Mask I Had to Wear

In order to maintain and grow the business relationship, I had to pretend for years to be a best friend, a mentor, a confidant to somebody who I otherwise might not have voluntarily spent any time with were it not for money.

Because we worked together in person, spending as much as 20 hours a week together shooting content for socials, I had to maintain this delicate balance of keeping her at arm's length without making it seem like I was only in it for the money - which would have caused her to walk away.

I don't feel guilty about this. At the end of the day, I made her a millionaire, and the skills I learned have enabled me to make other models millionaires and other agencies a lot of money.

But the way I did it was by building a relationship that was fundamentally deceitful.

The Unsustainable Truth

The big lesson here is that by their very nature, relationships built on deceit just can't last.

Over time it became harder and harder for me to keep that mask on. I came to loathe every working session I had with all of my models. I had terrible writer's block, I was becoming very irritable and anxious in my personal life, and I was basically completely emotionally exhausted 24/7.

Two months before contract renewal with one of my models, in the middle of renegotiating our agreement, I realized that no amount of money was worth the anxiety, frustration, and dread I was dealing with on a daily basis.

That's not to say anything disparaging about the models - they're all wonderful people. But it's kind of an oil and water thing. Our personalities weren't meshing well, and I just had to pretend to be somebody I'm not.

I realized it was time for me to walk away from management completely before I just broke down.

A Clean Exit

Since I recognized where things were going, thankfully there was no big catastrophe or blowup. There's not a dramatic ending to this story.

As of now, I have wound down Milki's management arm, terminated all contracts with my models very amicably, and wish all of them the best of luck in all future endeavors.

The Scalability Question

Every agency has a different way of doing business. Some agencies never interact with their models at all. The agency owners I speak with regularly have all asked the same question when I told them I'm quitting: "Why don't you just hire a COO and farm out all the stuff you hate to contractors?"

The answer is simple: That's just not how I like to do business.

I see myself as something of a craftsman. I excel at organic social and brand building, and I don't feel that I can do that well without deeply understanding the person I am building the brand for.

I fully acknowledge that this hamstrung scalability and that because of the way I built my management business, my agency could not scale without me personally putting the time in.

At the end of the day, if a business can't function without its owner, it's not a business. It's just a high-paying job.

The Freedom to Choose

The TLDR of all this is: I just don't have the fire in my belly to do things I hate for money. I'm at a point in my life where the only relationships I want to develop and maintain are with other builders and entrepreneurs - serious, intelligent people with whom I can refine ideas and practices and grow with.

Even if that means leaving millions on the table for now.

Some of you might see that as silly or irrational, but I'm willing to bet that some of you know exactly what I mean.

A Warning for Others

If nothing else, take this story as an opportunity to inspect your business practices and your personal relationship with OFM. If you see overlap between my experience and yours, it might be best to course correct before you find yourself in the same unhappy situation.

I'm not prescribing a path or complaining - just sharing my story.

What Comes Next

As you might have guessed, I am not walking away from a multi-million dollar enterprise without a plan for what comes after.

Content and Education

First off, this channel is not going anywhere. I actually intend to make even more content, and I have a ton of amazing interviews coming up with the founders at OnlyFansAPI.com, Super Creator, and Andrew Bachman from Creators, Inc.

I am also going to be working on some huge creative projects, including an OnlyFans documentary over the next year.

Harpoon: Lead Generation Evolved

For making money, I've got two things cooking. First, I'm incredibly pleased to announce that the launch of Harpoon has been tremendously successful and we are generating obscene value for our customers.

We actually just had a customer break Milki's record for single day earnings from Harpoon leads: $13,000 in 24 hours on a single model.

If you are an OnlyFans manager and you don't know what Harpoon is, I would strongly recommend visiting OFMHarpoon.com.

The elevator pitch: Harpoon is an incredibly powerful lead generation and email campaign automation tool. It uses your model's existing social media accounts to identify her most engaged, obsessive followers and then converts them to whales - customers who spend hundreds or thousands of dollars on your model's pages.

Onboarding takes 10 minutes and requires no downloads or extra effort on your part because we do all the heavy lifting. If your model has a link in bio on her Instagram, chances are good she will benefit from Harpoon.

The AI Revolution

The second thing I'm working on is, to me, even more exciting. It's no secret that I love organic social, and I will still be dedicating a majority of my time to mastering it, just in a different context.

While my NDA prohibits me from sharing too many details, I will be heading up organic marketing for an erotic AI chatbot startup.

If you know me, you'll know that I've been saying these products are going to completely wipe out the bottom 90% of OnlyFans creators and eat up their market share for almost a year now. So when I got an offer to work with one of these companies, I jumped at the opportunity.

The Coming Disruption

For those who don't know what I'm talking about, the short explanation is this:

Imagine OnlyFans, except the customer can subscribe to hundreds of models with a single subscription, and those models can suit whatever his sexual tastes are in that specific moment.

The customer can create their own girlfriend who looks precisely how the customer wants, behaves precisely however the customer wants, responds instantly, caters to every single one of the customer's depraved sexual fetishes without question, creates custom photo and video content on demand in less than a minute, lives in the customer's pocket, and can be delivered at a fraction of the cost of OnlyFans.

Who Survives

Now, I'm not a total doomer. There's always going to be some demand for real girls, especially for celebrity status models like Camilla and Aria Khizia and Sophie Rain. If that's the type of organization you're building, you'll be safe for a little bit longer.

But I think every OnlyFans manager needs to at minimum be aware of how captivating and compelling these products are to your target audience and how disruptive they're going to be to your bottom line so that you can position yourself and prepare accordingly.

My thesis is that the low-tier horizontally scaling agencies and models are going to get eaten up first, but make no mistake: AI companions are just a better product in every conceivable way to the OnlyFans customer experience and business model.

And they are coming for everyone.

Moving Forward

I'm extremely excited about the future of my business in a way that I haven't been in a long time, and I'm looking forward to sharing my findings with you as I embark on this new journey into a different part of the digital intimacy industry while doubling down on sharing value with all of you.

The lessons I learned building and scaling Milki Media - both the successes and the mistakes - are going to serve me well in this next phase. And more importantly, they're going to serve YOU well as you navigate your own journey in this industry.

Whether you're just starting out or running a multi-million dollar operation, remember that business is ultimately about people. The relationships you build, the value you create, and the integrity you maintain will determine your success far more than any tactic or strategy.

Choose your battles wisely, build authentic relationships where possible, and never be afraid to walk away from something that's no longer serving you - even if it's profitable.

The future belongs to those who can adapt, evolve, and maintain their humanity in an increasingly digital world. I plan to be one of them, and I hope you'll join me for the ride.